Planning a business website

Ask three studios for a website quote and the numbers almost never land close together. One says 900 manat, another says 4500, a third avoids a figure entirely…

Almost every client says the same sentence: "We need a website." Behind that one sentence can sit two completely different products — one that lives exactly as…

Most clients open with one sentence: "I want a clean, modern website." The studio starts building, because asking more questions feels like friction when the cl…

Once "we need a website" is decided, almost every project hits the same second question: buy a ready-made template, or commission a custom build? Both sides hav…

The designer is done. Colours work, fonts are clean, every screen looks good enough to screenshot. Client happy, team happy — a month later, enquiries are flat…

Nearly every site brief carries the same line: "everything should be findable in two or three clicks." The team delivers it literally — five items in the top me…

Count the "Contact Us" buttons on your website. There are probably more than three. None of them tell you why they get so few clicks — the problem isn't the but…

A customer opens your site on the busiest day of a campaign — the day a discount goes live, or stock is about to run out — and the page freezes for three or fou…

Whenever a business starts a new project, the first question is usually the same: which domain to buy. And the advice that follows is almost always identical to…

One day your site loads with a red browser warning. Or a customer calls to say a strange ad is popping up on your homepage. This is not a Hollywood-style hack w…